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Writer's pictureFruit Sales

Heritage Tomatoes from the Isle of Wight

These stunning tomatoes, glorious in both colour and flavour, are back in our fridges and available to order for Easter. Read the story of The Tomato Stall below.


"When we started the Tomato Stall in 2007, Britain had well and truly fallen out of love with this salad staple. They were round, boring and most of all, tasteless. We all longed for the taste of days gone by; of picking them for yourself in Grandpa’s greenhouse or savouring memories of the taste of the Mediterranean on holiday.


From our 60-acre estate in the Arreton Valley on the Isle of Wight with rich, fertile soil, and the most hours of sunshine anywhere in the UK, we began our quest to grow the finest varieties that were full of flavour.


We started taking our fabulous fruits to a handful of farmer’s markets in and around London, picked when perfectly ripe and delivered just hours later. Word soon spread, and before long, The Tomato Stall became well known with chefs and foodies across the nation for our great-tasting produce.


Today, you can find us at over 28 markets in and around London, and in a growing number of shops, restaurants and pubs.


We’re passionate about our planet, so we’re proud to do our bit to help the environment. That’s why we compost all our plant waste to enrich the soil for our organic crops. Working this way means we can fine-tune the nutrient requirements for each plant, reducing the fertilizer levels and improving the soil fertility – giving you an even tastier tomato, whilst our team of hard-working bumbles pollinate our plants and help encourage the perfect balance of predators to pests, keeping our plants healthy and happy.


None of this would be possible without the expert knowledge and green fingers of our Head Growers Paul and Brian. With an impressive fifty years combined experience and having grown 200 different varieties, they know a thing or two about growing the perfect tomatoes. Working together with our passionate team, they nurture every single plant, and only when they are happy do our taste test panel decide which varieties, we bring to you… "




Ask about our daily market availability when ordering.



Traditional Tostadas - recipe courtesy of The Tomato Stall


Preparation time: 15 minutes

You’ll need:

  • For the tomato salsa:

  • 500g mixed IOW tomatoes

  • 2 Eschalots sliced into thin slivers

  • 1 big red chilli, seeded and sliced

  • Juice of one lime

  • A handful of chopped flatleaf parsley and basil

  • 1 tbsp olive oil

  • For the guacamole:

  • 2 avocados

  • Juice of 1 lime

  • Spring onions

  • 1 green chilli

  • A handful of chopped coriander

  • Corn tortillas, just as they are


What to do:

Chop the tomatoes into big chunks and put them into a bowl. Add sliced shallots and a sliced red chilli. Squeeze the juice of a lime over the tomatoes, add the parsley and olive oil and mix.

Mash the avocados, lime juice, chopped spring onions, sliced green chilli and coriander together in a bowl.

In a hot dry frying pan, toast the tortillas until golden.

Take the tortillas, spread on the guacamole and top with the tomato salsa mixture. Add generous sprinkle of coriander.



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